HIRA - Health Industry Representatives Association

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MISSION

Advocating the utilization of professional, outsourced sales agencies to promote the goods and services of our valued principal partners in the global healthcare marketplace.

HISTORY

HIRA was founded in 1978 by a group of forward-thinking independent health care manufacturer representatives in order to bring together a very diverse and "independent" group of individuals. The time had come for representatives needed to communicate with each other both in and outside their territories.
*HIRA was first formed as HEAR (Health Associated Representatives)